Bag Holder Meaning

If you’ve ever visited any investment or crypto forums, you may have heard the term “bag holder.” It is mainly used to describe retail investors and has a negative connotation.

What Is a Bag Holder?

A bag holder is a term used to describe traders and (mainly) investors who are holding onto assets that have lost pretty much all of their value. It originated during the Great Depression when people in soup lines held potato bags with their only possessions.

Modern bag holders usually have more “assets” than their namesakes from 1929, but they hold onto them just as tightly. Many people attribute bag holders’ behavior to either ignorance, sunk cost fallacy, or reluctance to admit that they have made a poor investment decision — all of which lead to them not exiting what are obviously losing positions.

Bag Holder Example

Here’s an example of a typical crypto bag holder: imagine there’s a guy named John, who one day made up his mind to invest in cryptocurrencies. He saw a bunch of moonings on the news and decided he also wanted to make a huge profit. So, instead of investing wisely, he bought some SHTC — a penny cryptocurrency that has been booming lately.

Of course, instead of mooning or at least locking in a respectable average price, this crypto, which had no technical foundation to speak of and an absent dev team, has begun dropping in value. While many other investors closed their positions and sold all their SHTC, John decided to hold on, not wanting to waste his initial investment and expecting the coin to rise again in the future. Of course, it never did — in a few weeks, it collapsed to zero. John was left with nothing.

market crash


This may be an extreme example, but bag holding is indeed very common in crypto. It’s mostly because many investors in this market are rather inexperienced and emotional and do not have an investment strategy. So, to avoid becoming a bag holder, we recommend you to practice investing with smaller sums first, keep a cool head, and, of course, DYOR!

Bag Holder Psychology

Understanding the psychology behind bag holding is essential for avoiding this fate. Bag holders often suffer from cognitive biases that cloud their judgment, such as confirmation bias and loss aversion. Confirmation bias leads investors to seek out and remember information that supports their existing beliefs, while disregarding contradictory evidence. Loss aversion, on the other hand, causes investors to prioritize avoiding losses over maximizing gains, resulting in a reluctance to sell declining assets.

Coping Mechanisms for Bag Holders

If you find yourself in a bag holder situation, it’s important to recognize it and take corrective actions. Firstly, detach yourself from the emotional attachment to the investment and assess the situation objectively. Reevaluate the asset’s fundamentals, market conditions, and your investment goals. If the asset no longer aligns with your strategy, it might be time to cut your losses and move on.

Additionally, implementing stop-loss orders can help you avoid becoming a bag holder. Stop-loss orders automatically sell your assets when they reach a predetermined price, which can prevent significant losses in the event of a market downturn. By setting a stop-loss, you can protect your investments and avoid holding onto devalued assets.

Avoiding Bag Holder Status

To prevent becoming a bag holder, arm yourself with knowledge and proper risk management strategies. Educate yourself about the asset classes you’re investing in, and stay updated on market news and trends. Diversify your investment portfolio to spread risks and avoid concentrating too much capital in a single asset. Lastly, establish a clear exit strategy for each investment and stick to it, regardless of emotions or external pressures.

In conclusion, the best way to avoid becoming a bag holder is to be a well-informed and disciplined investor. By researching your investments, managing risks, and maintaining a rational mindset, you can make sound decisions and potentially enjoy long-term success in the world of cryptocurrencies. Remember, it’s better to learn from the mistakes of others than to repeat them yourself.


Disclaimer: Please note that the contents of this article are not financial or investing advice. The information provided in this article is the author’s opinion only and should not be considered as offering trading or investing recommendations. We do not make any warranties about the completeness, reliability and accuracy of this information. The cryptocurrency market suffers from high volatility and occasional arbitrary movements. Any investor, trader, or regular crypto users should research multiple viewpoints and be familiar with all local regulations before committing to an investment.