Patron (PAT) Price

Social media influencer marketing is a billion-dollar industry that has become the top choice for many companies as a marketing tool. There are thousands of influencers worldwide with hundreds of thousands of followers.

Patron is a Japan-based company that aims to bring influencer marketing to the blockchain, establishing the first cryptocurrency influencer marketing platform. The Patron ICO raised $40 million over two weeks.

Patron acts as a sharing economy platform for social media users and influencers alike. It utilizes the blockchain environment to create a trustless infrastructure for participants to build contracts, helping influencers reach new audiences and customers to find influencers according to their desired standards.

The platform's native token is the PATRON COIN (PAT), an open-source cryptocurrency used for various services. It eliminates the need for middlemen and cuts down on costs, resulting in lower fees for both influencers and regular users.